Problem

1/5
  • Sales & Marketing lack a single source of truth for BlueBin's features, benefits, and customer stories.
  • Inconsistent messaging across channels leads to slower sales cycles and missed opportunities.
  • Teams waste time searching through scattered PDFs, docs, QBRs, and transcripts.
  • Content is underutilized; SEO and brand awareness suffer.

Solution

2/5
  • One BlueBin-branded AI answer engine + content studio.
  • Ask in natural language; get cited answers you can paste into emails and decks.
  • Auto-suggest the most relevant docs, pages, and proof points.
  • Generate on-brand emails, one-sheets, and posts from approved sources.
  • Built-in governance & analytics; ready for Salesforce/HubSpot/Copilot.

Benefits

3/5
  • One source of truth — on-brand messaging every time.
  • Instant answers & ready-to-send drafts — faster sales cycles.
  • Hours back per rep each week — more time selling.
  • Enhanced team collaboration — shared knowledge & consistent messaging.
  • Enterprise-ready — tags, permissions, integrations & analytics.

Roadmap

4/5
Phase 1 ~Q4 2025

Pilot — Knowledge AI

  • BlueBin-branded portal for ~8 users
  • Upload & tag PDFs, Word, PPT, website pages
  • Natural-language Q&A with citations
  • Search analytics (top queries & docs)
Outcome: Faster, consistent responses for every sales conversation.
Phase 2 Jan/Feb

Campaigns AI

  • Content-generation templates for Newsletters, Emails, Ads
  • SEO-aligned linking suggestions
  • Cross-platform Campaign creation
  • Analytics & recommendations
Outcome: Campaign assets in minutes, not days.
Phase 3 Q1 2026

BlueBin AI Assistant

  • Salesforce/HubSpot integration
  • Lead generation, management & scoring
  • Advanced analytics: content → revenue impact
  • Optional voice interface
Outcome: A fully embedded AI teammate across BlueBin's sales & marketing stack.

Next Steps

5/5

What we'll do

  • Approve Pilot scope & success metrics
  • Select ~8 pilot users (Sales & Marketing)
  • Seed content: PDFs, Word, PPT, key web pages
  • Set up tags, topics, and permissions
  • Schedule training & feedback cadence

When & who

  • Kickoff: Week 2 (target ~Q4 2025)
  • Design: Weeks 1–2
  • Content seeding: Weeks 3–5
  • Pilot Beta Testing: End of Week 6
  • Review: 30-day results & expand plan